In a valuable post-Christmas savings change of pace, the Caribbean distributor of NSI professional nail salon products, “NSI Caricom” will be celebrating the launch of its eCommerce store and digital platform by offering a 5% discount for the month of January 2022. It’s reported that the launch event will take place on Tuesday, December 28th. 2021.
In a space where most competitors simply Advertise on Facebook and fail to cause much of a stir, NSI Caricom has opted to provide more value by offering valuable savings with its NSI Caricom Digital Platform launch.
Lexann McPhoy, Managing Director at NSI Caricom, says: “We wanted to create a one-stop-shop for quality professional nail products, and reduce nail salons supply chains challenges. With this website launch, we wanted to give our customers value from the inception and put the brand on the Caribbean map.
The website ( www.nsicaricom.com ) features the release of NSI’s Balance ELITE LED/UV Gel System which combines light cured technology and beautiful chemistry to create a new hard gel system. The Balance ELITE Gels are odorless, Hema-Free gels, perfect for sensitive clients, and are available in a range of colors and opacities.
Prior to launching the platform, NSI Caricom held in-person and virtual meetings with nail technicians in several Caricom countries, to educate them on NSI products, and to help them resolve supply chain and training challenges. The NSI Caricom team also discussed its goal to create income diversification opportunities for nail technicians through its in-country distributor and brand ambassador programs.
“We found that Caribbean nail technicians are unable to consistently access top-quality nail products, and often mix product brands which often leads to poor client satisfaction levels. They told us they want access to reliable product supplies, with a transparent shipping process,” said McPhoy. “We are excited to provide solutions to these challenges.”
It should be really worthwhile because we are providing quality products at affordable prices to nail technicians. It should go great unless our support desk calls in sick on launch day because they are too tired from Christmas and Boxing Day celebrations!
NSI Caricom thrives on the idea of standing out and making a commotion. It’s all part of the fun and we hope Nail Technicians will learn about NSI, a high-quality American-made brand, and their customers will have a great nail salon experience, which we think is better than businesses who choose to do things the ‘regular’ way. This launch celebration is just one of the many ways NSI Caricom achieves that goal.
When asked about NSI Caricom Digital Platform, Lexann McPhoy said: “We think it’s going to be a real hit because there is nothing else like it in the Caribbean market.”
As part of its post-launch activities, during the week of January 9, 2022, NSI Caricom will be holding in-person informational sessions, following Covid-19 Protocols in Antigua & Barbuda, Barbados, British Virgin Islands, Dominica, and St. Maarten. Fully vaccinated nail technicians or nail enthusiasts seeking to participate in these events should send an email to [email protected]
NSI Caricom Digital Platform is set to launch Tuesday December 28th. To find out more, it’s possible to visit https://www.nsicaricom.com/shop
For further information about NSI Caricom can be discovered at https://www.nsicaricom.com
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